A ranking of its own turns every match between members into a reason to come back, book and pay at the club. Add a season, and it gets a deadline, a prize and a goal.
Almost every player has a level in some booking app. The number is useful, but it counts the same at any club on the island: if a member plays at the club down the road, their level moves just the same. For the club it makes no difference.
A ranking of your own only exists at your club. Points are earned by playing here, against members from here. That changes behaviour.
Points never expire: every match counts all year round. The season resets nothing; it only sets a deadline, a minimum number of matches to be ranked and a prize per division. The club decides each of these.
| Decision | What tends to work |
|---|---|
| Length | 12 months, or September to June |
| Minimum matches | Between 10 and 15, roughly one every three weeks |
| What counts | Confirmed ranking matches between members |
| How to win | Most points on the last day, among those who reach the minimum |
| Prize for everyone | A draw among everyone who qualifies |
The best prizes are the club's own services. They cost little and bring members back on court:
Take the first month as a baseline, then measure monthly: matches per active member, members who play at least once a month, hours booked by ranking members and who has not played for 30 days. If hardly anyone reaches the minimum, lower it; if nearly everyone does, raise it.
How court booking fits what the club already has: Court booking with Padelante.
For why the relationship with members should belong to the club rather than a platform, read Who owns your members?
After "Why should a club run its own ranking?", these three topics complete the idea from another angle:
Twenty minutes, in person, with the demo in front of us. I am based in Gran Canaria.
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